SEO tailored to the hospitality industry
We can get you more bookings, more covers and more revenue.
At Jelly, we understand the hospitality sector inside out. We’ve worked with boutique hotels, restaurants, and event spaces to grow direct bookings, reduce reliance on OTAs, and bring in high-value group and corporate business.
The hospitality sector lives and dies by KPIs like occupancy, covers, and RevPAR. Search visibility directly influences all three. If your hotel isn’t appearing when people search for weekend breaks or corporate retreats, you’re handing those room nights to competitors. If your restaurant isn’t visible when someone searches for ‘best Sunday roast near me,’ those covers go elsewhere.
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Our areas of expertise
Content Marketing
We create high-quality, engaging content that resonates with your target audience. No ChatGPT copy/paste jobs here!
Technical SEO
Improve your website’s technical structure for better search engine crawling, user experience and indexing.
Competitor Analysis
We analyse your competitors’ websites and SEO strategies to uncover opportunities for improvement.
CRO Audits
Enhance your website’s ability to convert visitors into customers through data-driven improvements.
Why choose jelly?
Hospitality demand is seasonal, but your visibility shouldn’t be. Strong evergreen content and technical SEO keep your brand discoverable all year, while tactical campaigns capture spikes around holidays, events, and peak booking windows. This means you’re shaping demand, not reacting to it.
Every guest journey starts online, whether they’re booking a weekend away, a corporate retreat, or a table for two. If your website is slow, hard to navigate, or invisible in search, you’re losing revenue before a booking enquiry even lands. Jelly ensures your site performs at every step. That means fast load times, mobile-first design, and clear paths to reservation.
We help hotels and restaurants improve visibility for brand and non-brand searches, build content that ranks for location-driven terms, and optimise booking engines to lift conversion rates.
SEO that fills rooms, seats, and function spaces
Hospitality revenue management depends on demand forecasting and yield. Digital visibility fuels that pipeline.
Jelly builds SEO strategies that integrate with sales, marketing, and revenue teams to ensure your web presence supports occupancy targets, F&B revenue, and overall guest spend.
For restaurants, bars, and event spaces, local SEO drives footfall. Whether it’s maximising pre-theatre dining covers, filling function rooms midweek, or ranking for weddings and private hire, the goal is the same. Show up where demand exists.
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Frequently Asked Questions
Yeah, we get this one a lot. The answer is usually ‘it depends’ but we know that’s not a very satisfying one. Look, SEO isn’t a magic trick, so don’t expect overnight page 1 results. Typically, it takes about 3-6 months to see noticeable results. But trust us, the wait is worth it when the traffic starts rolling in!
Great question! Local SEO focuses on helping you show up for searches in your specific area, like “best plumber near me.” Traditional SEO is broader, aiming to boost your rankings more generally. Both are important and interconnected, but if you’re a local business, local SEO should be your primary focus.
Absolutely! Of course we would say that, but it really is true. SEO is like housework – it never bloody ends! The digital landscape is always changing, and your competitors aren’t sitting still either. Being in position 1 now is no guarantee that you will be next week. Ongoing optimisation is key to staying ahead and keeping your rankings solid.
Well we don’t do cookie-cutter solutions, or “gold/silver/bronze” packages for a start. We are strategic in our approach instead of just churning out deliverables to look busy. Every business is unique, so we tailor our SEO strategies to fit your specific goals, audience, and industry.
Not at all! We’re here to handle the technical stuff so you don’t have to. We’ll keep you in the loop with clear reports and regular updates, but you can leave the SEO jargon to us. Just sit back and enjoy the results!
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Ready to chat? Whether you’ve got a project in mind or just want to ask a few questions, drop us a message and we’ll get straight back to you.
No sales fluff, no pressure – just honest advice from people who know their stuff.